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Walmart takes aim at Amazon and Costco with new membership program — but is it a good deal?

Katherine Langford
Editor-in-Chief · Tuesday, October 20, 2026 at 9:47 PM · 1 min read
Walmart takes aim at Amazon and Costco with new membership program — but is it a good deal? — MarketWatch, Austin Business news
Image: MarketWatch

Some analysts question whether people will actually take advantage of Walmart’s new bundle, and how easy it is to make sense of the benefits.

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